Straight out of Ocala, Florida, GRAIVE is making a strong entrance into the Los Angeles music scene. Initially known as a genre-blending producer, GRAIVE has now turned to showcase her vocal talents with her new recording, “Nothing New“, marking a promising new chapter for the singer/songwriter.

“Nothing New“, explores her personal experiences with unreciprocated affection and empty promises. With soulful vocals and heartfelt lyrics, GRAIVE captures the frustration and resilience that come from these familiar struggles. The song addresses the emotional toll of investing in someone who doesn’t reciprocate the effort, reflecting a relatable theme for many listeners.

“Nothing New” reflects GRAIVE‘s own experiences of relentless effort met with indifference. In the interview with Pop-Cultr Graive shares: “In past experiences, I had multiple partners that never put an equal amount of effort into our relationship, leaving me feeling exhausted from giving so much to those who never met me halfway. My hope is that this song captures the feeling of resignation & the lack of surprise when the same patterns repeat themselves over and over again.“

GRAIVE‘s music goes beyond typical pop, carrying a message of self-respect and empowerment. “Nothing New” encourages listeners to recognize their worth and not settle for less in their relationships. By sharing her personal challenges, GRAIVE connects with her audience on a deeper level, offering a sense of solidarity and understanding.

This release highlights GRAIVE’s talent and emotional insight, positioning her as a rising star in the music industry. Her ability to tell powerful stories with engaging melodies ensures that “Nothing New” will resonate with many. The combination of her raw vocal delivery and poignant songwriting creates a compelling narrative that is both personal and universal.

GRAIVE’s previous work as a producer showcased her versatility and creativity, and now, as she steps into the spotlight as a vocalist, her artistry continues to evolve. The support from CMG and the buzz around her new music signal a bright future ahead.

Listeners can stream “Nothing New” below and experience the emotional depth and musical talent that GRAIVE brings to the table.