In “GO GO GO,” Jorja Smith takes a different musical direction, infusing her alt-leaning style with pop-rock influences. The song is produced by DAMEDAME* and showcases Smith’s candid expression of her desire for privacy in her personal matters. Over a sunny acoustic guitar backdrop punctuated by lively percussion, Smith sings about not wanting to reveal too much to those who might share her secrets.
Describing the song, Jorja Smith says,
“GO GO GO” is kind of an “F you” song. It’s about the frustration of people sharing intimate details and the desire to maintain a sense of privacy. She adds, “I’m in my little alternative bag, but I’ve always kind of been in it. People might be like, ‘I didn’t expect this,’ but I’m like: ‘well, I would!'”
“GO GO GO” follows her previously released tracks “Little Things” and “Try Me.” All three songs are a glimpse into Jorja Smith’s upcoming album, Falling or Flying, set to release on September 29 via FAMM. This album promises to provide listeners with intimate moments and reflections on various relationships, including breakups, friendships, and self-connections.
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Jorja Smith first gained widespread recognition with her debut album Lost & Found, which was released in 2018. The album showcased her unique blend of R&B, soul, and alternative influences, earning her critical acclaim and a dedicated fanbase. Her soulful voice and honest songwriting have set her apart as one of the most promising artists of her generation.
As fans eagerly anticipate the release of Falling or Flying, Jorja Smith is also set to embark on a mini-tour in support of the album. The tour, which includes four sold-out shows in the UK, will kick off on September 28.