In Beats Commercial, Lil Baby Previews His Upcoming Single “Dark Mode”

Lil Baby revealed new music in a new Beats By Dre advertisement with a fiery, headstrong track called “Dark Mode.” The commercial, directed by ILLIMITEWORLD of Baltimore, ran on May 8th during Game 3 of the NBA playoffs. Ja Morant, a player of the Memphis Grizzlies, is highlighted in a montage of monochrome, stylized pictures. It’s almost like a music video for “Dark Mode,” with Lil Baby riffing on his notoriety and rap prowess with an incredible line of basketball analogies on the track.

Take a peek at the ad below: